B2B news for importers & distributors in the USA
The Alcohol and Tobacco Tax and Trade Bureau has published final rules updating the Certificate of Label Approval process for imported wines, effective 1 July 2026. The changes introduce a fully digital submission portal and revised allergen declaration requirements.
Total wine imports into the United States reached $1.8 billion in the first quarter of 2026, a 14% year-on-year increase driven by strong demand for Italian Pinot Grigio and Spanish Rioja, according to data released by the Wine Institute.
Southern Glazer's Wine & Spirits has announced agreements with 12 European producers to expand its premium wine portfolio, targeting the fast-growing $20–$40 retail segment that now represents 31% of total off-premise wine revenue.
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